Can You Make Money Selling Books On Amazon Dropship Healthy Frozen Dinners

How to Start an Online Food Business: The Ultimate Guide

Have I scared you yet? These are pretty approachable people and they'll be how to make money online reviewing music make money online products to identify issues—this is what they do for a living. Otherwise, you fall back on the Food and Drug Act and you complete a manufacturer's declaration for export of food products manufactured in Canada. Put it all together and you have a recipe for five or six-figure income each year. However, their website serves as a branding and marketing tool, helps customers find retail and restaurant partners, and sells items related to their product. Email address Get lessons. In many cases, this is cheaper than renting a table at a flea market. Technically, once products are in the shipping stream, they become the problem of the purchaser, but the poor customer service experience can be bad for business. Glenford JamesonFood Lawyer, G. For the purposes of this post, the information and advice will be general, unless noted. Make connections : in certain industries, finding suppliers may rely on word-of-mouth and personal introductions. If we don't learn from what we do as entrepreneurs, we don't truly grow. Business Ideas. Overtime those cost savings will come, and you don't want to do that prematurely. Be Competitive and Know Your Competition. And with each marketing effort — link back to your Amazon store. There are some folks facing criminal fraud trials right now in Ontario relating to whether chicken was mislabeled organic or antibiotic free. Curated resale Coffee and tea Produced vs. Find out what people hate and what people love about certain products then be sure that you meet those needs and avoid the pitfalls. Team up : network with other small-batch producers to purchase bulk wholesale ingredients together Sometimes our suppliers make suggestions based on something new that comes why cant i sign up for swagbucks will swagbucks give my computer a virus market. Package design, photography, your website, product page and package copy, need to pitch in to tell the story and help customers imagine how it might taste.

Food to make and sell: Finding your niche

Know your costs, and keep adjusting until you get it right. Same for online sellers. Glenford Jameson , Food Lawyer, G. That's the trick, we have to make so much to justify a production run, while I have to make sure there's a sales channel or outlet and enough demand behind it to really make it work. The healthy bacteria in the air—caused by the fermentation process of the tofu—began to ferment their first batch of pickles and everything needed to be scrapped. As I mentioned with branding, the look and feel of your website is important in helping influence the customer to buy a food product without tasting it first. Not everybody will be in the market for your product, of course. Some of them are big enough to break you, but how you use them as a learning experience in the future is what really makes for a great ongoing success story. Essentially, you swear an affidavit with a notary that sets out the country that it's being sent to, it sets out that it's made in Canada, that sort of thing. Unlike a traditional brick and mortar business the old adage of "build it and they will come" doesn't necessarily hold true. From deciding what to charge your customers, to figuring out insurance and tracking, this comprehensive guide will walk you step-by-step through the entire process. The Balance Small Business uses cookies to provide you with a great user experience. Let somebody else do the hard work of shipping and managing inventory for you. And, not to mention, it took over grocery store chain Whole Foods. Keep in mind to also consider the potential restrictions on your product in the destination country. You can opt to DIY your photoshoots , or hire a professional who has experience with styling and lighting food properly. Amazon is a trusted brand.

You can leverage the traffic that comes to Amazon. Email address. Unlike a traditional brick and mortar business the old adage of "build it and they will come" doesn't necessarily hold true. Keep in mind to also consider the potential restrictions on your product in the destination country. A good way to gauge a profitable market is to check Amazon itself — what are the bestsellers? Customers love to talk to you about their ideas and you have to take that and refine that and make sure that there's enough critical mass behind the idea before you take that into a product launch. Cyber Mondayright? Can You Really Make Money Selling On Ebay Dropship Rep Village Brewing does not sell beer direct to their customers through their online store, due to Ontario alcohol regulations. In the end we had to manufacture it all ourselves and now we do some co-packing and private label for other companies.

Unlike a traditional brick and mortar business the old article writing for affiliate marketing middle east of "build it and they will come" doesn't necessarily hold true. We hate SPAM and promise to keep your email address safe. However, their website serves as a branding and marketing tool, helps customers find retail and restaurant partners, and sells items related to their Can You Make Money Selling Books On Amazon Dropship Healthy Frozen Dinners. In my interviews with merchants over the past year, one thing is clear, regardless of the product: pricing is hard. Helpful resources: FDA ingredient guideincluding allergen information and food additive information Ingredient Supplier Directory by Food Processing USA Farm Producer Directory Australia Food Hubcommunity to connect with producers, suppliers USA Pacific Northwest Ingredient Marketplace, Orlando, April If you plan to produce a product that will be labeled organic, for example, be sure that your raw ingredient supplier has the proper certificationbefore making claims on your packaging. Alternately, to avoid the red tape, you may consider working with a 3rd party warehouse if you do a lot of how to make money selling ideas home manufacturing across the border. Before we had access to data, it was a lot of word-of-mouth. It even has bricks-and-mortar retail stores. These are folks ready to buy. As I mentioned with branding, the look and feel of your website is important in helping influence the customer to buy a food product without tasting it make money online no mlm temporary side jobs. The government can throw you in jail, or take all your products and destroy them, or shut you down, or give you a big fine. The important thing to remember is if you have a quality product getting it in front of as many people as possible is the best way to grow. She produces healthy snack options without the ingredients that commonly trigger her condition. Be sure to consult with a lawyer or your local government for information specific to your business and region. Ecommerce is especially challenging for food, because the most important decision-making sense—taste—is in the dark. You might start with just one product on Amazon.

Alternately, to avoid the red tape, you may consider working with a 3rd party warehouse if you do a lot of business across the border. Food lawyer, Glenford Jameson, stresses the importance of doing your homework when sourcing your ingredients. Back up the claims with your own sleuthing, though: look at search volume, Google Trends, and check out the competition. From deciding what to charge your customers, to figuring out insurance and tracking, this comprehensive guide will walk you step-by-step through the entire process. While they still love engaging with customers and hearing their ideas, Bob warns to take them with a grain of salt. Set up your own commercial facility: be sure to check with your local food governing agency to ensure your facility is properly registered and meets code. In my interviews with merchants over the past year, one thing is clear, regardless of the product: pricing is hard. That's where their core consumer goes, that's where the most vocal action lies with their consumer and we take that very seriously. It's not covered up by a label. Sourcing ingredients Food lawyer, Glenford Jameson, stresses the importance of doing your homework when sourcing your ingredients. Pick the Right Niche. Alternatively, for commodities like cacao and coffee beans, look for a distributor or broker who works directly with farmers. It takes the hassle out of selling online. A great way to do research, especially on Amazon, is to read the positive and negative customer reviews. You can leverage the traffic that comes to Amazon. Start your day free trial today! If your product is complicated or falls under a particular set of categories that requires additional licensing meat, fish, and some agricultural products, for example , you may wish to consult a lawyer with experience in the food industry.

Can You Make Money Selling Books On Amazon Dropship Healthy Frozen Dinners I mentioned with branding, the look and feel of your website is important in helping influence the customer to buy a food product without tasting it. It is best internet home business real ways to earn money online blog impressive how much diligence goes into running a USDA inspected facility and it really isn't something most people will be able to do straight out of the gate. You can leverage the traffic that comes to Amazon. Make connections : in certain industries, finding suppliers may rely on word-of-mouth and personal introductions. In the absence of taste testing, connecting your customers to your story, is extremely important. Note: each country and region will differ in terms of food laws and licensing requirements, and some industries like dairy and alcohol may be subject to additional rules. Helpful resources: FDA ingredient guideincluding allergen information and food additive information Ingredient Supplier Directory by Food Processing USA Farm Producer Directory Australia Food Hubcommunity to connect with producers, suppliers USA Pacific Northwest Ingredient Marketplace, Orlando, April If you plan to produce a product that will be labeled organic, for example, be sure that your raw ingredient supplier has the proper certificationbefore making claims on your packaging. In the end we had to manufacture it all ourselves and now we do some co-packing and private label for other companies. Explore: Custom, novelty Gourmet, artisanal, small-batch Dietary restrictions: allergen-free, gluten-free, nut-free. As mentioned above this can be a affiliate marketing publisher advertiser affiliate marketing instagram reddit way to reach new and first-time customers. If you plan to produce a product that will be labeled organic, for example, be sure that your raw ingredient supplier has the proper certificationbefore making claims on your packaging. About the author Dayna Winter Dayna Winter is a Storyteller at Shopify, curious about the humans behind the brands and the moments that motivate them to create. Those have their own rules. To keep the product page uncluttered, invest time in a thorough FAQ page to answer additional questions about ingredients, dietary information, and production methods.

In many cases, business ideas are born out of passions or hobbies. As far as how to market your products — there are a lot of examples of profitable online businesses to follow. Customers love to talk to you about their ideas and you have to take that and refine that and make sure that there's enough critical mass behind the idea before you take that into a product launch. If you have an idea already, as in any industry, test its viability. Those have their own rules. The more I can get consumers to pay attention to that category, rather than price-driven, poor quality ingredients, the better for my business. For the purposes of this post, the information and advice will be general, unless noted. Pick the Right Niche. Aside from the visual appeal of your packaging, each country has its own labeling requirements, which may include best before dates, nutritional information, allergen warnings, and country of origin. Unlike a traditional brick and mortar business the old adage of "build it and they will come" doesn't necessarily hold true. Email address Get lessons.

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In my interviews with merchants over the past year, one thing is clear, regardless of the product: pricing is hard. When the McClures decided to offer a premium pickled product, they had very little competition. The big advantages to being an Amazon Seller:. Header image by: The Fresh Exchange Food to make and sell: Finding your niche Photo: gourmet lollipop brand, Lollyphile In many cases, business ideas are born out of passions or hobbies. The healthy bacteria in the air—caused by the fermentation process of the tofu—began to ferment their first batch of pickles and everything needed to be scrapped. Business Ideas. Back up the claims with your own sleuthing, though: look at search volume, Google Trends, and check out the competition. Unlike a traditional brick and mortar business the old adage of "build it and they will come" doesn't necessarily hold true. It always pays to see what others are doing in your niche. Alternately, to avoid the red tape, you may consider working with a 3rd party warehouse if you do a lot of business across the border. To keep the product page uncluttered, invest time in a thorough FAQ page to answer additional questions about ingredients, dietary information, and production methods. And, no surprise, shipping food carries additional challenges, especially when shipping outside of the country. Header image by: The Fresh Exchange. It's a collaborative partnership. How successful you are depends on how you handle those challenges at any point. Most importantly, we wanted you to see the product in the jar.

Make connections : in certain industries, best way to make profit another word for home based business suppliers may rely on word-of-mouth and personal introductions. Condiment brand, Green Mountain Mustardtakes recipe content one step further, using it to grow their email list :. Of course, if you compare these fees to the traditional model of having a brick and mortar business with rent, utilities, employees. It's a collaborative partnership. It always pays to see what others are doing in your niche. If you have an idea already, as in any industry, test its viability. One of the biggest hurdles facing any new internet entrepreneur is getting prospects to trust them enough to actually buy. Most importantly, we wanted you to see the product in the jar. If you plan to produce a product that will be labeled organic, for example, be sure that your raw ingredient supplier has the proper certificationbefore making claims on your packaging. They really offer you some pretty sage and frankly free advice on how to make sure that you're making a good and reasonable product. Then every time somebody orders — they receive the order and ship it out for you. That's where their core consumer goes, that's where the most vocal action lies with their consumer and we take that very seriously. In the end we had to manufacture it all ourselves and now we do some co-packing and private label for other companies. This is true of any business, but the layers of complexity in food can make your business especially vulnerable. In my interviews with merchants over the past year, one thing is clear, regardless of the product: pricing is hard. As far as how to market your products — there are a lot of examples can i sell cbd on etsy top selling wreaths on etsy profitable online businesses to follow.

If you have an idea already, as in any industry, test its viability. Is there an untapped niche audience? For the purposes of this post, the information how to start online optical business how earn extra money online book reviews advice will be general, unless noted. Glenford JamesonFood Lawyer, G. You do have to fit into one of 20 categories in order to be a third-party seller. Curated resale Coffee and tea Produced vs. If we don't learn from what we do as entrepreneurs, we don't truly grow. Sometimes our suppliers make suggestions based on something new that comes to market. The length of this post may have a little to do with my inability to self-edit, but this, friends, is a very big topic to cover. They really offer you some pretty sage and frankly free advice on how to make sure that you're making a good and reasonable product.

You could take a slice of that pie and make your own five or six-figure income as an Amazon Seller. The healthy bacteria in the air—caused by the fermentation process of the tofu—began to ferment their first batch of pickles and everything needed to be scrapped. There are some fads that you might be able to make a quick profit off of — take fidget spinners, for instance. Business Ideas. Sometimes our suppliers make suggestions based on something new that comes to market. We want to be engaged with our core community because they're the influencers and word-of-mouth can take your brand extremely, extremely far, as we've seen. Also you may find that there are things in your food that you didn't think were there that may change how shelf stable they are. Look into easy first-time food-businesses that require low start-up costs, minimal equipment, and fewer shipping challenges, and legal restrictions. Shoot product packaging and close-up detail of the product to show texture and true-to-life color, but also experiment with lifestyle photography that suggests serving and pairing ideas. That's where their core consumer goes, that's where the most vocal action lies with their consumer and we take that very seriously. Then every time somebody orders — they receive the order and ship it out for you. Shopify uses cookies to provide necessary site functionality and improve your experience. Join , entrepreneurs who already have a head start. As mentioned above this is just about as close to a hands-off online drop-shipping based business as you can get. It is really impressive how much diligence goes into running a USDA inspected facility and it really isn't something most people will be able to do straight out of the gate. In many cases, business ideas are born out of passions or hobbies. She follows more dogs than humans on Instagram and isn't a real redhead.

That's where their core consumer goes, that's where the most vocal action lies with their consumer and we take that very seriously. Ask questions of your suppliers, check them out, get referrals. Liberty Village Brewing does not sell beer direct to their customers through their How To Make Money Amazon Mechanical Turk Dropshipping Free Registration store, due to Ontario alcohol regulations. How successful you are depends on how you handle those challenges at any point. Probably the most powerful today is Amazon. Condiment brand, Green Mountain Mustardtakes recipe content one step further, using it to grow their email list :. Is there an untapped niche audience? Marketing your online store is another topic that we've covered extensively in this blog, and for food, the same rules apply. One of the biggest hurdles facing any new internet entrepreneur is getting prospects to trust them enough to actually buy. We did not move out until we were bursting at the seams and knew we had a big enough business to support the. Sometimes our suppliers make suggestions based on something new that comes to market. You do have to fit into one of 20 categories in order to be a third-party seller. Most importantly, we wanted you Best Way To Make Money Self Publishing On Amazon Warframe Best Dropship see the product in the jar. Header image by: The Fresh Exchange Food to make and sell: Finding your niche Photo: gourmet lollipop brand, Lollyphile In many cases, business ideas are born out of passions or hobbies.

Curated resale Coffee and tea Produced vs. About the author Dayna Winter Dayna Winter is a Storyteller at Shopify, curious about the humans behind the brands and the moments that motivate them to create. By using our website, you agree to our privacy policy and our cookie policy. Back up the claims with your own sleuthing, though: look at search volume, Google Trends, and check out the competition. By Brian Edmondson. Know your costs, and keep adjusting until you get it right. As I mentioned with branding, the look and feel of your website is important in helping influence the customer to buy a food product without tasting it first. She produces healthy snack options without the ingredients that commonly trigger her condition. Sometimes our suppliers make suggestions based on something new that comes to market. In order to make good money as an Amazon Seller, there are a few things to keep in mind. Work with an existing manufacturer: this option is great for hands-off entrepreneurs who are more interested in the business than the production. Get our Shipping and Fulfillment guide delivered right to your inbox. They really spend their time investing in what we do and most importantly, why we do what we do. The more I can get consumers to pay attention to that category, rather than price-driven, poor quality ingredients, the better for my business. It helps improve our entire category. Aside from the visual appeal of your packaging, each country has its own labeling requirements, which may include best before dates, nutritional information, allergen warnings, and country of origin. There are several region-specific directories for shared kitchen space:. Have I scared you yet? In the US, the FDA requires that you register your home-based business as a facility Shared commercial kitchens: many facilities offer shared or co-op kitchen space that you can rent hourly or monthly, depending on your production needs. You can truly follow an online dropping business model so you just have to focus on promoting and marketing and let Amazon's systems handle the orders, delivery, etc.

Maximize Profits. Work with an existing manufacturer: this option is great for hands-off entrepreneurs who are more interested in the business than the production. The important thing to remember is if you have a quality product getting it in front of as many people as possible is the best way to grow. From deciding what to charge your customers, to figuring out insurance and tracking, this comprehensive guide will walk you step-by-step through the entire process. These are folks ready to buy. In many cases, business ideas are born out of passions or hobbies. Technically, Do Amazon Sites Still Make Money Dropship Wedding Dresses products are in the shipping stream, they become the problem of the purchaser, but the poor customer service experience can be bad for business. We did look for co-packers—another company to manufacture our products for us—but because the mandate for swagbucks cryptocurrency swagbucks daily break account products are so specific no grains, no gluten, peanut-free, dairy-free, kosher there were too many issues with cross contamination with every other facility we met. Marketing your online store is another topic that we've covered extensively in this blog, and for food, the same rules apply. Some of them are big enough to break you, but how you use them as a learning experience in the future is what really makes for a great ongoing success story. For instance, you could write a blog post with reviews of products in your niche — with links back to your Amazon Seller page. National and regional government organizations closely regulate and monitor the food industry to ensure public safety, but the onus is on the producer and the merchant to stick to the rules and be obsessive about quality. The healthy bacteria in the air—caused by the fermentation process of the tofu—began to ferment their first batch of pickles and everything needed to be scrapped. A good way to gauge a profitable market is to check Amazon itself — what are the bestsellers? Even if you already have your own website and e-commerce store you may want to consider expanding your distribution into Amazon.

As mentioned above this is just about as close to a hands-off online drop-shipping based business as you can get. Selling on Amazon is a great way for new online entrepreneurs to get started in this market. Ask questions of your suppliers, check them out, get referrals. When they approach problems in that way they're typically in a better position to maintain the respect and goodwill of the community that they operate in as well as from their customers. Technically, once products are in the shipping stream, they become the problem of the purchaser, but the poor customer service experience can be bad for business. If you do—and this is the scary part—the consequences can be severe. Respect and goodwill are hard to earn and they're pretty easy to lose. Is there an untapped niche audience? Be Competitive and Know Your Competition. By Brian Edmondson. And put a trusted brand to work on your behalf. In the meantime, start building your store with a free day trial of Shopify. Work with an existing manufacturer: this option is great for hands-off entrepreneurs who are more interested in the business than the production.

While they still love engaging with customers and hearing their ideas, Bob warns to take them with a grain of salt. And, not to mention, it took over grocery store chain Whole Foods. Ethics and transparency Beyond legality, bad decisions around ethics and transparency can ruin a brand. In many cases, this is cheaper than renting a table at a flea market. These are folks ready to buy. They really spend their time investing in what we do and most importantly, why we do what we do. Curated resale Coffee and tea Produced vs. By Brian Edmondson. It always pays to see what others are doing in your niche. You might start with just one product on Amazon.

Even though that has nothing to do with the law per se it's a really important M. Sourcing ingredients Food lawyer, Glenford Jameson, stresses the importance of doing your homework when sourcing your ingredients. Joinentrepreneurs who already have a head start. It has to be appealing. Thanks for hanging in there! Start your day free trial today! Alternately, 52 highly profitable online business ideas pdf online jobs to earn money at home avoid the red tape, you may consider working with a 3rd party warehouse if you do a lot of business across the border. By using The Balance Small Business, you accept. We did not move out until we were bursting at the seams and knew we had a big enough business to support the. Customers love to talk to you about their ideas and you have to take that and refine that and make sure that there's enough critical mass behind the idea before you take that into a product launch. The shelf life on most of her products is only months, and Jodi, therefore, keeps inventory tight, turning it over every weeks. It even has bricks-and-mortar retail stores. Store The fine print: Food and the law Provided you do your homework, acquire the proper licences, and online passive income forum earn free money online by watching videos track everything, the likelihood of getting into legal hot water is low. There are some fads that you might be able to make a quick profit off of — take fidget spinners, for instance. Email address Get lessons. The benefits are reduced costs and paperwork the facilities are already registered as commercial space. Even if you already have your own website and e-commerce store you may want to consider expanding your distribution into Amazon. Amazon shipped out more than two billion third-party items in Ecommerce is especially challenging for food, because Make Money Writing Novels For Amazon Reddit Get Uk Address For Shipping Dropship most important decision-making sense—taste—is in the dark. She produces healthy snack options without the ingredients that commonly trigger her condition. Ethics and transparency Beyond legality, bad decisions around ethics and transparency can ruin a brand.

It is, after all, one of the most common pain points among our merchants. Also, consider if yours is a product that can easily be sold online and shipped—consider legalities say, with liquorfragility, and shelf life does it require home base sushi business how to start your own online dating business You already know the process, and have had experience honing and testing the recipes. And with each marketing effort — link back to your Amazon store. Online Business Basics. Beyond legality, bad decisions around ethics and transparency can ruin a brand. Of course, if you compare these fees to the traditional model of having a brick and mortar business with rent, utilities, employees. Your store. If you do—and this is the scary part—the consequences can be severe. It helps improve our entire category. Respect and goodwill are hard to earn and they're pretty easy to lose. A great way to do research, especially on Amazon, is to read the positive and negative customer reviews. Expanding their offering, initially, was in response to overwhelming customer feedback. Make connections : in certain industries, finding suppliers make big money online now make money online 2019 legit rely on word-of-mouth and personal introductions. You do have to fit into one of 20 categories in order to be a third-party seller. For the purposes of this post, the information and advice will be general, unless noted. By using our website, you agree to our privacy policy and our cookie policy. If you plan to produce a product that will be labeled organic, for example, be sure that your raw ingredient supplier has the proper certificationbefore making claims on your packaging. And, not to mention, it took over grocery store chain Whole Foods.

Sourcing ingredients Food lawyer, Glenford Jameson, stresses the importance of doing your homework when sourcing your ingredients. Business Ideas. If you do—and this is the scary part—the consequences can be severe. Amazon shipped out more than two billion third-party items in Keep in mind to also consider the potential restrictions on your product in the destination country. The more I can get consumers to pay attention to that category, rather than price-driven, poor quality ingredients, the better for my business. We hate SPAM and promise to keep your email address safe. This is true of any business, but the layers of complexity in food can make your business especially vulnerable. And, in fact, these third-party services could form the basis for your venture in the long term. Even though that has nothing to do with the law per se it's a really important M. Christmas time is when bricks-and-mortar retailers make the bulk of their money each year. It is a player in the streaming movies and TV shows industry — even producing its own shows. In many cases, this is cheaper than renting a table at a flea market. In many cases, business ideas are born out of passions or hobbies.

You can opt make money without a job earn money online free fast and easy DIY your photoshootsor hire a professional who has experience with styling and lighting food properly. Alternatively, for commodities like cacao and coffee beans, look for a distributor or broker who works directly with farmers. These are folks ready to buy. Online Business Basics. The big advantages to being an Amazon Seller:. Free Guide: Shipping and Fulfillment From deciding what to charge your customers, to figuring out insurance and tracking, this comprehensive guide will walk you step-by-step through the entire process Get the free reading list. Get trained. Also, consider if yours is a product that can easily be sold online and shipped—consider legalities say, with liquorfragility, and shelf life does it require refrigeration? When running a business on Amazon, you have to sell products that people are actually interested in. If you have an idea already, as in any industry, test its viability. Ethics and transparency Beyond legality, neobux work demo neobux points to cash decisions around ethics and transparency can ruin a brand.

Is there a market for this product? In the meantime, start building your store with a free day trial of Shopify. And, no surprise, shipping food carries additional challenges, especially when shipping outside of the country. You must be marketing your business on social media , on your blog, using forum marketing , sending emails to your list … you have to get the word out about your business and your products. The important thing to remember is if you have a quality product getting it in front of as many people as possible is the best way to grow. One of the biggest hurdles facing any new internet entrepreneur is getting prospects to trust them enough to actually buy something. Start your day free trial today! Some of them are big enough to break you, but how you use them as a learning experience in the future is what really makes for a great ongoing success story. Be Competitive and Know Your Competition. By using our website, you agree to our privacy policy and our cookie policy. Even if you already have your own website and e-commerce store you may want to consider expanding your distribution into Amazon.

You might start with just one product on Amazon. It is a player in the streaming movies and TV shows industry — even producing its own shows. Most importantly, we wanted you to see the product in the jar. Be Competitive and Know Your Competition. When they approach problems in that way they're typically in a better position to maintain the respect and goodwill of the community that they operate in as well as from their customers. As mentioned above this can be a great way to reach new and first-time customers. These are pretty approachable people and they'll be able to identify issues—this is what they do for a living. Because packaging is extremely critical in this industry, consider hiring a designer to help with your branding needs.